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MARKETING & COMMUNICATIONS

Monday, 20 January 2020 |

Unlocking latent capacity

Landbrum & Brown’s managing consultant, Prakash Dikshit, provides his thoughts on how operational improvements and new technology can help raise the capacity of US airports.

Monday, 18 November 2019 |

Market appeal

How do you create an innovative brand experience for growing airports? Big Vision’s founder and CEO, Joe Quinn, provides some thoughts and reflects on the successful rebranding of Orlando Sanford International Airport.

1.0.0.20
Monday, 24 June 2019 |

Find and keep

Doug Kuelpman, president and CEO of ADK Consulting & Executive Search, considers some of the marketing challenges and opportunities faced by airports when it comes to attracting, recruiting and keeping top talent.

Sunday, 09 June 2019 |

Brand new brands

Dubai International Airport and London City Airport tell us more about their new brand identities and the motivation behind their decisions.

Wednesday, 05 June 2019 |

Making headlines

Hollywood Burbank Airport’s Nerissa Sugars explains how winning ACI-NA’s prestigious 2018 Peggy G Hereford Award has shown the value of formulating a strategic marketing and communications plan.   

Monday, 06 November 2017 |

Being part of the conversation

London City Airport’s social media manager, Danielle Kirkby, discusses how social media has become a key communication and customer service tool for her gateway.

Tuesday, 24 January 2017 |

In plain sight

On-site advertising can entertain, delight and intrigue passengers and deliver airports extra revenue, writes Steve Cox, marketing director at JCDecaux Airport.

Tuesday, 11 August 2015 |

Maximising the brand

Interbrand Germany’s managing director, Nina Oswald, considers five trends she believes will help make airports destinations in their own right and revolutionise the airport travel retail experience.

Monday, 20 October 2014 |

People matters - Investing in your organisation

Dr Richard Plenty and Terri Morrissey provide their thoughts on: Investing in your organisation.

Monday, 15 September 2014 |

Airport Marketing Exchange: Delivering a better airport experience via crowdsourcing ideas

Copenhagen Airport is asking travellers to send in suggestions on which shops, restaurants and other facilities should be part of the airport of the future. This is done via a new crowdsourcing portal "CPH Ideas", where people are encouraged to submit their ideas.

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