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MARKETING & COMMUNICATIONS

Monday, 06 November 2017 |

Being part of the conversation

London City Airport’s social media manager, Danielle Kirkby, discusses how social media has become a key communication and customer service tool for her gateway.

Tuesday, 24 January 2017 |

In plain sight

On-site advertising can entertain, delight and intrigue passengers and deliver airports extra revenue, writes Steve Cox, marketing director at JCDecaux Airport.

Tuesday, 11 August 2015 |

Maximising the brand

Interbrand Germany’s managing director, Nina Oswald, considers five trends she believes will help make airports destinations in their own right and revolutionise the airport travel retail experience.

Monday, 20 October 2014 |

People matters - Investing in your organisation

Dr Richard Plenty and Terri Morrissey provide their thoughts on: Investing in your organisation.

Monday, 15 September 2014 |

Airport Marketing Exchange: Delivering a better airport experience via crowdsourcing ideas

Copenhagen Airport is asking travellers to send in suggestions on which shops, restaurants and other facilities should be part of the airport of the future. This is done via a new crowdsourcing portal "CPH Ideas", where people are encouraged to submit their ideas.

Monday, 28 July 2014 |

Airport Marketing Exchange: Changi's success with connected travellers

In this age of increased connectivity and mobility, how exactly can airports tap into the connected travellers’ market?

Monday, 21 July 2014 |

It all ads up

Charles Hugill takes a closer look at the current trends and innovation in the global airport advertising market.

Airport Marketing Exchange – Improving the passenger experience

In this age of increased connectivity and mobility, how exactly can airports tap into the connected travellers market?

Sunday, 08 June 2014 |

The art of communication

SimpliFlying CEO, Shashank Nigam, reflects on how social media, online engagement and other initiatives are helping airports communicate with local communities.

Sunday, 01 June 2014 |

Shared success

Brad McAllister considers how airports can solve business issues and satisfy key stakeholder needs by leveraging contemporary technology to do more with less.

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