Cardiff Airport in the UK today claims to have launched a new 'more customer friendly' website.
The Welsh gateway insists that the new-look site (www.tbicardiffairport.com) has a more contemporary look and feel. It also sports new customisable sections that are designed to focus on the different needs of visitors.
The website landing page starts by asking website users whether they are planning a trip, travelling soon, meeting & greeting or in search of airport information. The choice then leads the user to the information they should require for that purpose plus access to the rest of the website if required.
It has enhanced booking engines meaning visitors can book car parking, flights, holidays & accommodation, car hire and executive lounge access directly from the airport website.
The website also allows users to link to social media channels through the share icon and users can choose to follow the official Cardiff Airport Twitter feed.
Cassie Houghton, marketing and PR manager at Cardiff Airport, notes: “We hope that frequent users to the site will take advantage of the customisable sections and visit the site even more regularly."
The website is bilingual in English and Welsh.
The initiative follows the launch of new websites at three other TBI abertis airport gateways – Belfast International, London Luton and Stockholm Skavsta.