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Cork Airport today unveiled the new brand identity that it hopes will better represent its 'personality' and status as Munster’s favourite airport.

Published in NEWS

The conclusions of a new study by loyalty marketing and CRM specialist ICLP has found communications from gateways are "falling wide of the mark” and are “not resonating with the travelling consumer”.

Published in NEWS
October 10, 2012

Great expectations

How do airports manage growing customer service expectations? Joanne Paternoster investigates.

October 5, 2012

Welcome back

Airports continue to introduce loyalty programmes in a bid to enhance their passenger appeal, but is the tactic working? Jessica Twentyman reports.

Heathrow today launched a major advertising campaign to raise awareness of its preparations for the London 2012 Olympics and Paralympics.
Published in NEWS
Europe’s airports are embracing social media to forge stronger relationships with their passengers, according to new research by ACI Europe.
Published in NEWS
Sydney Airport today announced the signing of a strategic partnership with India's Indira Gandhi International Airport.
Published in NEWS
Warsaw Chopin Airport's Twitter page has clocked up over 11,000 followers, making it one of the most popular airport profiles in the world.
Published in NEWS
July 15, 2011

Being creative

How creative branding and advertising can create a booming bottom line, writes Paul Lemmerick.

Quick trivia question: what international airport has won the most prizes at ACI North America’s annual marketing awards for the last three years?

Published in PRODUCT NEWS

Spin doctor and author, Ian Taylor, talks to Airport World about news coverage and managing the airport message.

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